Champion cyclist Lance Armstrong is pedaling into California's ballot wars.
Armstrong announced Wednesday that his Livestrong Foundation is making a $1.5 million contribution to support a June ballot measure that would increase the state's tobacco tax to raise money for cancer research and anti-smoking programs.
Armstrong, a cancer survivor, also supported the drive to put Proposition 29 on the ballot. He said the measure "will save lives, stop kids from smoking" and support the search for cancer cures.
"We feel that it's worth every penny," he said of the proposed $1-a-pack tax hike.
Other backers include the American Cancer Society and the American Lung Association.
The Proposition 29 campaign is expected to ignite a multimillion-dollar fight. A campaign committee created to oppose the measure reported $2.67 million in contributions in 2011, all from tobacco company Philip Morris USA and its parent company, Altria.
A committee to support the measure reported raising $1.39 million in the same period.
California Taxpayers Association President Teresa Casazza, among the opposition, said in a statement: "Now is not the time for Lance Armstrong to come into our state and ask us to support a flawed measure like Prop. 29."
>BY THE NUMBERS
California has the nation's highest state sales tax rate, but its overall rate, including local taxes, is 12th highest, according to the Washington-based Tax Foundation. The state levies a 7.25 percent rate, and local governments bring the overall average to 8.11 percent. In a few jurisdictions, the overall rate approaches 10 percent, according the State Board of Equalization.
>WORTH REPEATING
"It could help your campaign like it did Donald Trump."
ORLY TAITZ, suggesting to GOP presidential hopeful Newt Gingrich this week in Pasadena that he would get a bump in the polls if he picked up her "birther" crusade. He told the fellow Republican it was a project she should pursue.
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