Hector Amezcua/ hamezcua@sacbee.com

Melody Alcantara, foreground, a Sacramento State student, raised her hand with a few other students when asked who doesn’t have insurance by a Covered California education and outreach campus coordinator. Alcantara reads a pamphlet with instructions on how to get insurance in California. California’s newly established health insurance marketplace is mounting a massive effort to enroll state college students, a demographic that is key to the success of the exchanges here and across the country.

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