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Coca-Cola

New drink in town: America’s No. 2 favorite beverage now comes as a Slurpee. Diet Coke Frost makes its debut Feb. 26, 2014, at 7-Eleven stores nationwide. Cherry-flavored Diet Coke is used in this frozen treat.

Diet Coke Frost debuts today

Published: Wednesday, Feb. 26, 2014 - 3:52 pm

To anyone who’s ever left a can of Diet Coke in the freezer, this is an uh-huh moment: Diet Coke makes a pretty good slushy (if the can doesn’t explode).

Today, Coca-Cola rolled out its first frozen product in the 31-year history of its Diet Coke brand: Diet Coke Frost.

As the name implies, Diet Coke Frost is a low-calorie frozen carbonated beverage. The initial icy introduction actually uses Diet Coke’s cherry-flavored variation. It’s being introduced nationwide via 7-Eleven stores as a Slurpee flavor. A 20-ounce serving contains 30 calories and 12 grams of carbohydrates.

As the weather warms up nationwide, Diet Coke Frost will expand its availability in May to other retailers across the country. But right now, 7-Eleven has it exclusively. The chain also is offering a coupon for a free small serving of Diet Coke Frost — but you need to download the 7-Eleven app.

Why Diet Coke Frost? Diet Coke (the unfrozen variety) ranks as the No. 2 most popular beverage in the United States. Offering a frosty version is a natural extension of the brand, say Coca-Cola officials. By summer, Diet Coke Frost also will be available in frozen carbonated beverage machines at several other retailers.


Call The Bee’s Debbie Arrington, (916) 321-1075. Follow her on Twitter @debarrington.

Read more articles by Debbie Arrington



About Appetizers

Chris Macias has served as The Sacramento Bee's Food & Wine writer since 2008. His writing adventures have ranged from the kitchen at French Laundry to helping pick 10 tons of zinfandel grapes with migrant farm workers in Lodi. Chris also judges regularly at food, wine and cocktail competitions around Northern California. His profile of a former gangbanger-turned-pastry-chef was included in Da Capo's "Best Food Writing 2012."

Read his Wine Buzz columns here
cmacias@sacbee.com
(916) 321-1253
Twitter: @chris_macias

Allen Pierleoni writes about casual lunchtime restaurants in The Sacramento Bee's weekly "Counter Culture" column. He covers a broad range of topics, including food, travel, books and authors. In addition to writing the weekly column "Between the Lines," he oversees the Sacramento Bee Book Club, in which well-known authors give free presentations to the public.

Read his Counter Culture reviews here
apierleoni@sacbee.com
(916) 321-1128
Twitter: @apierleonisacbe

Blair Anthony Robertson is The Sacramento Bee's food critic.

Read his restaurant reviews here
brobertson@sacbee.com
(916) 321-1099
Twitter: @Blarob


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