Moby has joined the mix of performers set to star at Sacramento’s TBD Fest – an arts, food and music festival running Oct. 3-5.
A dance-music singer-songwriter with more than 20 million records sold, Moby was the most recent addition to the festival’s lineup. He’s scheduled for a DJ set, performing on a bill that includes Blondie, Empire of the Sun, Justice, Dillon Francis, Explosions in the Sky, The War on Drugs and approximately 50 other artists.
A broad range of genres – electronica, hip-hop, indie rock and more –will be featured at the 2014 TBD Fest, to be held at a new riverside location by the Tower Bridge in West Sacramento.
TBD Fest, formerly known as Launch, is a Sacramento-based festival that has grown since its debut in 2007. This year, organizers changed its name and moved from downtown’s Cesar Chavez Plaza to a venue called The Barn, situated near the River Walk.
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TBD Fest spokesperson Patrick Harbison said he expects 30,000 people to attend the festival over its three days.
The festival organizers believe the new indoor/outdoor concert area and structure will have the capacity to meet the growing crowd that TBD Fest is expected to attract.
“With a festival with this size and scope, you just hope that people will be as excited as you are,” said event co-organizer Clay Nutting, who founded TBD Fest with Michael Hargis. “It is just a couple of guys building this thing from the ground up, and at the end of the day we just want to put on bands that we want to see and that we hope others want to see too.”
In choosing bands, the organizers aimed to honor genre-defining artists, including Blondie and electronic music stalwarts Justice, aas well as emerging artists.
“At the end of the day, that is really where our passion is and where our interest lies,” Nutting said. “As opposed to maybe going more toward the pop-centric artists, we prefer to bring to the table maybe artists that are more inspirational to these upcoming artists and who are certainly more inspirational for us.”
The inclusion of local artists and food vendors give the festival a unique touch, Harbison said.
“While we expect locally a huge interest, our goal is to really brand this,” Harbison said. “It is three days so we are hoping this will attract people not just from the state but around the country. We are hoping that this puts, not just Sacramento, but Northern California in general, on the map as a festival place.”
Other programs, activities and vendors will be announced on TBD Fest’s Facebook and Twitter in the upcoming months.
Editor’s note: This article was updated July 1, 2014.