Got a craving for perfect pastrami, outrageously good pumpernickel or chopped herring like your Bubbe used to make? We’ve got a deal for you.
Orders are now being accepted for several specialty items from the 37th annual Jewish Food Faire, hosted by Congregation Beth Shalom in Carmichael. In preparation for the Sept. 14 festival, organizers are loading up on many favorites.
“We’re taking pre-orders because by 1 p.m. (of fair day), these things are gone,” said co-chairperson Sheila Wolfe. “These are things we know will sell out early.”
With the theme “Delicious Foods for a Sweet New Year, this year’s fair falls just before the Jewish High Holy Days of Rosh Hashanah and Yom Kippur, so the congregation’s many bakers have concentrated on items that would be appropriate for these holidays. Other food stuffs (including many hard to find kosher items) have been imported for sale at the event.
Among the most popular foods available for pre-order are hand-sliced pastrami and corned beef, soft salami, matzo ball soup, apple strudel, chopped herring and several baked goods. Specialty items are from Canter’s Deli in Los Angeles, Saul’s Deli in Berkeley, Grand Bakery (kosher) in Oakland and Sacramento’s Chef Yair Luria from the Einstein Center.
Deadline for pre-orders is Sept. 7. Pick up will be at the fair Sept. 14. For details, visit the fair’s website.
In addition, the food fest will feature many other traditional favorites such as falafel, cabbage rolls, noodle kugel, chopped liver, bagels and lox, round challah and honey cakes.
“It’s a one-day thing, although I wish it was every day,” Wolfe said. “A Jewish style deli is not just good food but has a soul. It has a history. People don’t want to know just how good the food is, but how do you feel? That’s the kind of environment we have (at the food fair) if only for a day.”