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  • How entrepreneur team built online audience with big-time discounts, concise gear reviews

    Nearly 150,000 people subscribe to Jeff Rizzo's reviews of sports, outdoor and electronic gear on YouTube. He's expanded this year to a website that lets shoppers know where they can find deals.

Nearly 150,000 people subscribe to Jeff Rizzo's reviews of sports, outdoor and electronic gear on YouTube. He's expanded this year to a website that lets shoppers know where they can find deals. Cathie Anderson The Sacramento Bee
Nearly 150,000 people subscribe to Jeff Rizzo's reviews of sports, outdoor and electronic gear on YouTube. He's expanded this year to a website that lets shoppers know where they can find deals. Cathie Anderson The Sacramento Bee
Cathie Anderson

Cathie Anderson

Insights into the people who shape Sacramento’s business landscape

RizKnows builds growing online following with gear discounts, reviews

December 20, 2016 5:00 AM

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About This Blog


Cathie Anderson connects you to local businesses, entrepreneurs and nonprofits by gathering insights and strategies from business leaders of large companies as well as small startups. She's been preparing for this assignment for years, with positions that include assistant business editor at The Detroit News and The Dallas Morning News, and business editor and features editor at The Sacramento Bee. Contact her at canderson@sacbee.com or 916-321-1193. Twitter: @CathieA_SacBee.