A new midtown restaurant offering healthy, on-the-go meals will dish out 100 free vouchers Wednesday to launch the opening of its first retail location.
Fit Eats, which began as a Sacramento-based home delivery service for fresh-made single-serving meals, began serving its full menu of high-protein boxed meals from its 1420 16th St. location three weeks ago.
The company’s new retail store opens at 7 a.m. Wednesday. The first 100 people in line will receive a voucher for a free breakfast, lunch or dinner boxed meal.
Each regular-sized Fit Eats meal includes about four ounces of meat or protein, a 1/2 cup of starch and lots of vegetables, according to the company. The menu includes items that are gluten free, plant-based or suited for paleo diets.
The current menu ranges from $8.49 Breakfast Fit-Rittos to $9.49 Seared Flank Steak with asparagus and blue cheese. The menu changes weekly and incorporates local and organic produce whenever possible. Meals for both restaurant and deliveries are prepared in an off-site kitchen.
“The whole mission really is to help busy people, or anybody, who wants to eat healthily,” said Omar Gonzalez, a Fit Eats spokesman. “We always say we don’t have time to cook healthy meals. The goal is to take that excuse away.”
The midtown location will have a sitting area and a microwave for those who prefer to eat their to-go meals immediately.
Call The Bee’s Sammy Caiola, (916) 321-1636.