Former Los Angeles Mayor Antonio Villaraigosa will not appear on a ballot until at least 2018 – and that’s IF he decides to run for California governor.
But the 63-year-old Democrat, who is raising money to help defeat Republican Donald Trump, will be appearing in election mail before then.
A Villaraigosa spokesman this week confirmed that he’s agreed to be in the Latino Voter Guide slate mail card targeting 1.6 million Latino households (California has just over 10 million voting households, according to data guru Paul Mitchell).
Slate mailers, often compiled by paid consultants or union or business groups, advise voters about which candidates or ballot measures to support or oppose. A sample of the Latino Voter Guide that’s being circulated to campaigns promises a letter from Villaraigosa urging Latinos to turn out. Campaigns can appeal to voters in English and Spanish.
Roger Salazar, with Building Bridges, Not Walls, Villaraigosa’s anti-Trump committee, said the former mayor was approached by the slate consultants to take part. Villaraigosa has yet to announce his personal endorsements for the Nov. 8 election.
“He’s obviously happy to participate in anything that increases Latino turnout,” Salazar said.
Meantime, Democratic gubernatorial aspirant Gavin Newsom has been making the political rounds.
The lieutenant governor starred in a fundraiser Thursday night at the Beverly Hills estate of supermarket billionaire and investor Ron Burkle benefiting Standing Up for California’s Middle Class, the Super PAC supporting Attorney General Kamala Harris’ campaign for U.S. Senate.