A Dallas-based nonprofit group is funding an effort to erect billboards that it hopes will renew local awareness of the shooting death of Grant High School football player Jaulon “JJ” Clavo last November.
Sober Youth, which aims to eradicate underage drinking and drug use among youths and in public and private schools, has put up $750 to have three billboards in place for four weeks in Del Paso Heights. The nonprofit hopes the billboards also will prompt someone to come forward with information that police can use to find Clavo’s killer.
In a phone interview on Saturday, Dwayne McAfee, founder and national president of Sober Youth, said, “We’ve been talking to the family, and we wanted to know how can we help and continue to raise awareness, and keep it out there in the community.”
Clavo, a 17-year-old senior defensive back on Grant’s football team, died from a gunshot wound he sustained Nov. 13 while he was driving his car about a mile from the Grant campus. The shooting occurred just hours before Grant was scheduled to play Beyer of Modesto in the first round of the Sac-Joaquin Section Division II high school football playoffs.
Police, Grant officials and community members have repeatedly asked anyone with knowledge of the shooting to come forward.
The billboards shown to media outlets picture Clavo under the heading, “Justice for JJ.” They also note a $40,000 reward and prominently display the 916-443-HELP hotline number.
“Hopefully, by getting his image out there, somebody who knows something, someone with a conscience, will come forward and help bring justice in this tragedy,” McAfee said.
The billboard sites are on Auburn Boulevard, Del Paso Boulevard and Marysville Boulevard. Depending on weather and other factors, the billboards are expected to be in place by Tuesday evening.
McAfee said that Sober Youth established a Sacramento-area chapter last June and that Clavo was “the first in California” to pledge an alcohol- and drug-free lifestyle.
“He was definitely part of that movement in California,” McAfee said.
McAfee also said there’s a possibility of more billboards in the Sacramento area.
“We’ve received calls from some businesses asking what can we do, so hopefully, we can have some more billboards put up,” McAfee said.