The Sacramento Region is one of the most active online shopping regions in the nation, with consumers spending more than 20 hours online researching and comparing products and purchasing more than $200¹ in goods every month. It's also a region growing in buying power. Comprised of Yolo, Sacramento, El Dorado and Placer counties, the area is expected to lead the state in personal income and sales growth.²

Sacramento is the Land of Superlatives.

The market is a well-educated, high salaried population with an abundance of discretionary income. What's more, they too are growing in number. In fact, by 2009, the population is expected to grow 13%.³ And there isn't a better vehicle to capture this growth market than the two Sacramento Bee Web sites; sacbee.com and sacramento.com. Plus, with behavioral targeting, your messages will be delivered to relevant audiences based on interests defined by site user habits.

1 - 2003 American city Business Journals, Inc.
2 - California Economic Growth, Center for continuing Study of the California Economy, 2003
3 - 2005 SRC, Scarborough