SacWineRegion.com

Reach Sacramento's most passionate & affluent audience — Wine Enthusiasts
Reach Sacramento wine enthusiasts — one of the region’s most affluent, luxury-oriented audiences — on SacWineRegion.com, The Sacramento Bee’s one-stop resource for information on wineries and wine–related events in the increasingly influential Sacramento wine region.

SacWineRegion.com’s audience is large and affluent and has a high level of discretionary income to purchase and enjoy activities like golf, dining out, travel, entertainment and other luxurious pursuits.

SacWineRegion.com will include:

• Profiles of nearly 200 wineries in the eight-county region
• A comprehensive map to help users plan their next wine tasting trip
• Wine and food pairing advice from top chefs and wine experts in our region
• A calendar of upcoming wine–related events
• Blogs from local winemakers and other experts, includeing The Bee’s Mike Dunne
• A wine guide that helps new users appreciate the different wine varietals in our region
• Links to useful resources and articles

Comprehensive Promotion

The Sacramento Bee will support SacWineRegion.com with a comprehensive multimedia promotional campaign to successfully reach wine lovers in the region and beyond.

• Extensive print and online ad campaign in The Sacramento Bee, sacbee.com and CapitolAlert.com that reaches more than 75% of the market*
• Extensive online and email marketing campaign
• Partnerships with local convention and visitor bureaus
• Weekly email newsletters with the latest wine news from our region
• Presence at some of the region's premier wine events

Maximize Your Exposure

SacWineRegion.com offers advertisers a unique opportunity to reach a select audience of your best potential customers. High visibility advertising opportunities include:

• Site sponsorship packages that can be tailored to meet the unique needs of your business
• E–newsletter marketing and site advertising opportunities that allow your message to stand out
• Prominent ad sizes on home and contest pages

To learn more about advertising and sponsorships on SacWineRegion.com, contact your Sacramento Bee advertising sales representative, call 916.321.1226 or email SacWineAds@sacbee.com.

*Source: Scarborough 2007 R2 Based on cumulative reach with five daily and four Sunday editions of The Bee plus thirty days on sacbee.com