Sniff, sniff; that must be grapefruit!

It’s not your imagination; the scent of grapefruit is everywhere.

Besides being a favorite flavor for citrus lovers, grapefruit is a popular alternative scent to traditional citrus fragrances such as lemon, lime and orange.

For example, Method’s all-purpose natural surface cleaner uses pink grapefruit scent. Williams-Sonoma also uses pink grapefruit — or if you prefer, the French pamplemousse rose — for its Essential Oils all-purpose cleaner, hand lotion, hand soap and dish soap. Grapefruit candles are almost as common as the real fruit.

Grapefruit also provides the right fruity note for Clinique’s new Calyx perfume. Clinique describes Calyx as, “An exhilarating scent that is sparkling and fresh. Energizing and audacious, it uplifts the mood and is ideal for the fragrance connoisseur who appreciates the fresh distinction of this unique and highly acclaimed scent.”

See what grapefruit can do?

For folks who would rather eat their grapefruit, we have plenty of ideas in today’s Food & Wine section. (Read it at )

Here’s a classic bonus recipe: Grapefruit granita. It’s a perfect palate cleanser for heavy winter meals and can be made without an ice cream or sorbet maker. Garnished with fresh grapefruit segments, it smells as good as it tastes.