Appetizers

Pepperidge Farm gets back to cookie basics

Gingerman and Lemon are two of 11 simpler flavors from Pepperidge Farm.
Gingerman and Lemon are two of 11 simpler flavors from Pepperidge Farm. apierleoni@sacbee.com

Pepperidge Farm is a brand that’s been around since the post-World War II 1940s. In addition to its iconic Goldfish cracker (since 1962), it’s known for puff-pastry fruit turnovers, frozen breads and rolls, and “exotic” cookies — Milano, Brussels, Geneva, Tahiti, Chesapeake and so on.

However, getting away from dark chocolate and fancy names and back to cookie basics, the billion-dollar baker also offers its Sweet & Simple line of 11 “cookie jar classics,” made with “just a few, humble ingredients.” There’s a bit of nostalgia associated with crunchy, sugar-topped Gingerman and tangy Lemon ($4), as there is with Shortbread and Sugar, Chessmen and Snickerdoodle.

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