Business & Real Estate

Sacramento-area hotels see higher occupancy, room rates

Sacramento-area hotels rang up robust numbers in June while posting a fifth consecutive month of year-over-year improvements in occupancy and per-room revenue, according to the latest report by hotel industry tracker PKF Consulting USA.

PKF said the average occupancy rate among area hotels in June was 78 percent, up from 73.9 percent in May and 72 percent in June 2013. Revenue per available room totaled $82.93 in June, compared with $75.69 in May and $71.06 in June 2013.

The average daily room rate among area hotels and motels in June was $106.37, up from $102.43 in May and $98.65 in June last year.

Through the first six months of this year, average Sacramento-area hotel occupancy was 72 percent, compared with 69.3 percent in the same period of 2013.

Lodging industry analysts say 70 percent occupancy is generally considered the point where hotels can raise room rates to generate more revenue.

Through six months this year, San Francisco led the Northern California region with an average occupancy rate of 84.3 percent and average revenue per available room of $202.26.

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