Off the Grid will return to The Barn in West Sacramento from 5-10 p.m. Saturday with its free outdoor food festival, and the inaugural event will give attendees to get a taste of the craft brewer that will become a fixture at the site, San Leandro-based Drake’s Brewing Co.
“The Barn is such a unique structure,” said Matt Cohen, founder and owner of Off the Grid. “Our focus last year and our focus this year has really been about building an environment that feels like it brings the structure of The Barn to life, something that fits with the artistic style of the building itself. We’re really trying to incorporate elements of art and design into our events.”
Off the Grid entered the Sacramento market last July with events at locations such as Fulcrum Property’s Barn and the River Walk Park in West Sacramento, the Crocker Art Museum in Sacramento, and Folsom Premium Outlets. Cohen said the market is exceeding revenue expectations that he had.
“We’re trying to find locations and places that resonate in the same way that the Barn does,” Cohen said. “We just launched an expanded service where we’re doing a monthly event in Davis as well. We’ve seen a lot of interest in our catering business pick up as well as a result of being in the Sacramento area. We hired someone just specifically to do catering for the Sacramento area. That’s been quite a surprise for us.”
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Cohen’s team works with both mobile food trucks and brick-and-mortar restaurants on catering. Besides The Barn and Folsom Premium Outlets, Off the Grid is now operating events at Rancho Cordova’s City Hall, at the Sacramento Zoo and at Fulcrum’s University Research Park in Davis. To learn more, visit www.offthegrid/sacramento/. Cohen expects to add events as the weather warms up.
He noted that locals asked his staff last year whether they could bring some Bay Area food trucks to The Barn, so for the inaugural event, Sacramento trucks such as Sophia’s Mini Kitchen and El Ajicito will be joined by San Rafael’s Johnny Doughnuts, San Jose’s Waffle Roost, San Francisco’s Jackrabbit, and Berkeley’s Smokes Poutinerie. In future, he said, there will be at least two Bay Area food trucks at The Barn festival, 985 Riverfront St. Also, along with music, expect to find graffiti, chalk and mural artists at work.