Business & Real Estate

Paragary’s marketing chief moves to start-up

Long-time Paragary’s marketing director Callista Polhemus has a new gig.

Starting Monday, she’s taking over promotion duties for Requested, a start-up launched by Sonny Mayugba, her one-time boss at the Paragary Restaurant Group.

The venture-backed company is sort of an Uber for the restaurant world. Its smartphone app allows people to make reservations and pay automatically for their meals while also enabling participating eateries to offer discounted meals at off-peak times.

The company has been in operation locally for about three months and is planning to expand into the East Bay in April, Polhemus said.

The 32-year-old marketing pro said leaving Paragary’s was bittersweet after eight years as marketing coordinator and then marketing director.

“I have loved every minute of this job and I leave on good terms with Randy and Stacy (Paragary) and (executive chef) Kurt” Spataro, she said.

Randy Paragary said Friday he hates to see Polhemus leave but understands her seizing an opportunity to potentially make more money “being on the ground floor of a start-up.”

As for Requested, he said it offers a lot of promise to build restaurant revenues by “getting customers in the door (at times) when we don’t have them.”

Polhemus will be replaced at Paragary’s by Leidhra Johnson, who formerly was marketing director at Uptown Studios in Sacramento.

Bob Shallit: 916-321-1017,, @BobShallit