Warner Bros. Ranch selected for TV broadcast base during LA 2028 Olympics
The Warner Bros. Ranch in Burbank will serve as broadcast headquarters during the Los Angeles Olympics and Paralympic Games in two years.
LA28 and Warner Bros. Discovery on Thursday jointly announced that the 30-acre Hollywood Way campus would play a pivotal role in the Games. Constructing an efficient TV nerve center - the operational hub where feeds from events are produced, then distributed to hundreds of millions of viewers around the world - has long been a crucial component to staging such an ambitious television extravaganza.
Over the last few months, LA28 executives and the Olympic Broadcasting Services team narrowed their search to the Ranch. The facility, which recently underwent a $300 million transformation with new soundstages, has the capacity and technical requirements to support the international broadcast center.
The International Olympics Committee approved the selection at a recent meeting.
"The facilities are near-perfect for them, both in size and in access," Simon Robinson, Warner Bros. Discovery's president of global experiences and studio operations, said in an interview with The Times. "As we sat down and talked it through with them, we were able to reach what we think is a great deal for both of us."
Warner Bros. and LA28 declined to provide financial details of the arrangement, which will span nearly two years.
For Warner Bros., the decision came down to whether the studio needed the space for its own TV and film productions or if it was advantageous to turn over the facility, which boasts 16 soundstages and a five-story creative office building, to LA28.
Work to prepare the campus for the Olympics will begin in January.
LA28 plans to use nearly all of the soundstages, which are equipped with dedicated set lighting power, high-capacity silent air conditioning, high-speed wired and wireless internet, and adjoining production suites. There's also a mill - a 40,000-square foot workshop space - a cafe, plenty of parking and quick access to area freeways.
"We look forward to welcoming the global broadcast community to Los Angeles in 2028," Shana Ferguson, LA28's chief of sport and games delivery officer, said in a statement.
No Warner Bros. production will be displaced, Robinson said. Three shows that currently use the complex - the HBO productions "Rooster" and "I Love LA," and "I Suck at Girls" for Netflix, will be wrapped by the time LA28 moves in next year.
"Everything fell into place nicely," Robinson said.
The Ranch outpost is rich in Hollywood history - a go-to site to shoot old westerns. Columbia Pictures owned the lot for years, before bringing in Warner Bros. as a partner in the 1970s.
It was later used for filming such classic TV series as "Bewitched" and "I Dream of Jeannie" and the movie "Lethal Weapon." Opening credits of Warner Bros.' 1990s sitcom "Friends," featured the then 20-something cast members frolicking in a fountain near the center of the lot. (The fountain was moved to the main Warner Bros. lot, where it has become a featured part of the studio tour).
This story originally appeared in Los Angeles Times.
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