A look at Cayla Jordan, the cheesecake queen
Who says pumpkin pie and fruitcake have a stronghold on the holiday dessert menu? A Sacramento baker’s pop-up store wants to add cheesecakes to the mix.
Creamy’s by Cayla Jordan will open Saturday in Arden Fair mall food court’s old Cold Stone Creamery location. For the store’s owner and namesake, it’s the biggest step to date in a lifetime of baking.
Jordan has previously sold goodies out of her own home, garnered tens of thousands of views on YouTube tutorials and opened pop-up stores five hours on a single day, but never run a long-term storefront. She’ll be open from 10 a.m. to 9 p.m. from Nov. 20 to New Year’s Eve, churning out up to 1,000 cakes per day with the help of three employees and a cadre of volunteers.
“It’s been a very long-term goal since I was little, like, a baby,” Jordan said. “I’ve been baking since I was 4 years old, and I’ve been able to grow my passion into a business.”
Almost everything sold at Creamy’s is cheesecake in one form or another, from mini bites to frozen cakes stuffed between two homemade cookies. The self-dubbed “Cheesecake Queen” will rotate flavors as the holiday season progresses, moving from caramel pecan around Thanksgiving to peppermint at Christmas with old favorites such as coffee available throughout.
A handful of giveaways will be announced on Jordan’s Instagram page over the next month-and-a-half, she said. She’s made passing out freebies such as chocolate chip cookie cheesecake bites for National Cheesecake Day an integral part of her marketing strategy.