Another Dutch Bros is opening in Sacramento area — less than 2 miles from nearest location
Another Dutch Bros coffee shop is opening in the Sacramento area — less than 2 miles away from the popular chain’s nearest location.
The Dutch Bros drive-thru at 1951 Freedom Way in Roseville was listed as “coming soon” on the company’s website as of Friday.
“We are in the very early stages, so we don’t have a firm timeline to share yet,” Dutch Bros spokeswoman Alissan Speidel wrote in an email on Tuesday, Oct. 1.
Google gives “November” as a starting date for the new location.
Dutch Bros’ newest location is about a five-minute drive — approximately 1.7 miles — from another Dutch Bros drive-thru at 1478 Blue Oaks Blvd. in Roseville, according to Google Maps.
That location celebrated its grand opening in late August, The Sacramento Bee previously reported.
What is Dutch Bros?
Dutch Bros was founded in 1992 by Brothers Dane and Travis Boersma, who started their business with an espresso machine and a cart, according to its site.
Marketed as a “community-driven, people-first culture,” the Oregon-based company evolved into a drive-thru concept with locations across the United States.
Where is new coffee shop in Sacramento area?
Dutch Bros’ newest Sacramento-area location is in the Freedom Point Plaza shopping center in Roseville, near Topgolf and Living Spaces.
Dutch Bros filed an application with the city of Roseville for a 950-square-foot location that will feature a drive-through as well as parking, Sacramento Business Journal reported in April 2023.
Speidel said the Dutch Bros site will have approximately 40 employees.
On Reddit, locals reacted to news of the planned Dutch Bros location with a mixture of amusement and frustration.
“Are you kidding me?” Reddit user Juggernaut-408 wrote Friday, Sept. 27, in a comment. “They are building Dutch Bros on every corner.”
Several Reddit commenters noted the new location’s proximity to other Roseville coffeehouses, including Peet’s Coffee and Starbucks.
The Bee asked Speidel why Dutch Bros chose Freedom Way as the site of its new drive-thru coffee shop.
“This location was chosen because Dutch Bros will have the opportunity to serve Roseville, Rocklin and Lincoln,” she said, “and our goal is to one day serve every community!”
What’s on the menu at Roseville location?
The menu at Dutch Bros features drinks ranging from coffee and hot cocoa to lemonade, iced tea, smoothies and energy drinks, according to its site.
Eight different coffee drinks are listed on the menu as “fan favorites.” They include the Golden Eagle, made with espresso, steamed half-and-half and vanilla syrup, to the Annihilator with chocolate and macademia nut flavors.
The coffee shop chain also offers seasonal drinks such as the Caramel Pumpkin Brulee Breve and the Flapjack Mocha.
The limited food menu includes lemon poppyseed and orange cranberry muffin tops, as well as granola bars.
What are open hours?
Dutch Bros is typically open seven days a week, according to the company’s site.
Business hours are from 5 a.m. to 11 p.m., daily.
Where are Northern California locations?
As of June 30, there were more than 900 Dutch Bros locations in the United States, the company stated.
Sites in the Sacramento region include Sacramento, Elk Grove, Citrus Heights and Roseville.
This story was originally published September 27, 2024 at 11:11 AM.
